Fidlerówna

HI THERE!

I'm Joasia, Polish brand designer, art director & illustrator based in Berlin

HI THERE!

I'm Joasia, Polish brand designer, art director & illustrator based in Berlin

NEWS

I recently joined Forward Festival to talk about imagining (and designing) a better future

OTHER NEWS

'Clean as Baltic' awarded with Silver Sword in KTR – Polish advertising awards

Saving the Baltic Sea with Gdynia Design Days and British Council

creative direction

exhibition design

campaign

Curating everyday objects on Materiali.st

art direction

web design

soon

Rebranding of mental health startup Kyan Health

creative direction

illustration

ui/ux

soon

Dating in the pandemic as illustrated for Bumble

illustration

Meet Zowie – the AI-powered customer service suite

branding

web design

visit page

Visualising sound for the postproduction studio Cafe Ole

branding

web design

visit page

Design initiative showing solidarity with Ukraine through language and type

creative direction

web design

public speaking

visit page

Krzysztof Penderecki inspires the rebranding of Academy of Music in Kraków

art direction

graphic design

Summer campaign for Stary Browar and WWF

illustration

Rebranding of innovative healthcare startup Lably

art direction

web design

visit page

Personal experiments with letters and type

lettering

photography

poster design

Personal illustrations

illustration

Poster for an annual conference at University of Łódź

poster design

Community Couture at Dutch Design Week 2021 & 2022

art direction

public engagement

photography

Pixel perfect identity for the leading VC fund in Poland

logo design

web design

I'm Joasia Fidler-Wieruszewska, designer and art director balancing playful form with strategic approach. I help people tell meaningful stories and build brands with positive social impact.

Currently working as an independent designer in Berlin. Get in touch by email or say hi on Instagram, LinkedIn or Literal.

SERVICES

Art Direction  

Branding  

Creative Direction

Digital Design

Illustration  

Lettering

Social Design

Photography

UI / UX Design

Web Design

SERVICES

Art Direction  

Branding  

Creative Direction

Digital Design

Illustration  

Lettering

Social Design

Photography

UI / UX Design

Web Design

SELECTED CLIENTS

Allianz

Bumble

ICON Magazine

Inovo VC

Harvard Business Review

Michelberger Hotel  

Polish Railways  

Restaurant Week Poland

Silicon Allee  

Stary Browar    

University of Łódź  

Wix

SELECTED CLIENTS

Allianz

Bumble

ICON Magazine

Inovo VC

Harvard Business Review

Michelberger Hotel  

Polish Railways  

Restaurant Week Poland

Silicon Allee  

Stary Browar    

University of Łódź  

Wix

AWARDS & NOMINATIONS

Silver KTR Award

Project of the Year 2022

Polish Graphic Design Awards

Dobry Wzór 2020

Bronze KTR Award

Project of the Year 2017

Agrafa 2015

Dobry Wzór 2013

AWARDS & NOMINATIONS

Silver KTR Award

Project of the Year 2022

Polish Graphic Design Awards

Dobry Wzór 2020

Bronze KTR Award

Project of the Year 2017

Agrafa 2015

Dobry Wzór 2013

AWARDS & NOMINATIONS

Silver KTR Award

Project of the Year 2022

Polish Graphic Design Awards

Dobry Wzór 2020

Bronze KTR Award

Project of the Year 2017

Agrafa 2015

Dobry Wzór 2013

FEATURES & INTERVIEWS

→ Viction:ary Flora & Fauna  

→ It’s Nice That  

→ Creative Boom

→ Design Indaba

→ Slanted  

→ Mindsparkle Mag

→ Laic Type

→ Novum

→ PLN Design

→ Formy.xyz

Print Control

2+3D

FEATURES & INTERVIEWS

→ Viction:ary Flora & Fauna  

→ It’s Nice That  

→ Creative Boom

→ Design Indaba

→ Slanted  

→ Mindsparkle Mag

→ Laic Type

→ Novum

→ PLN Design

→ Formy.xyz

Print Control

2+3D

EXHIBITIONS

Gdynia Design Days

Milan Design Week

Dutch Design Week (x2)

Best Graduation Projects

Symbol to Logo

Graphic Design Festival Breda

EXHIBITIONS

Gdynia Design Days

Milan Design Week

  Dutch Design Week (x2)

Best Graduation Projects

  Symbol to Logo

Graphic Design Festival Breda

TALKS

→ How to be a good designer at Forward Festival Berlin

→ 33 Letters for Ukraine at Forward Festival Vienna

→ How to make 50k in 5 mins at Academy of Fine Arts in Warsaw

New identity of the Warsaw Central Train Station at Targi Wiedzy Graficznej

TALKS

→ How to be a good designer at Forward Festival Berlin

→ 33 Letters for Ukraine at Forward Festival Vienna

→ How to make 50k in 5 mins at Academy of Fine Arts in Warsaw

New identity of the Warsaw Central Train Station at Targi Wiedzy Graficznej

CREDITS

The work you see here wasn't done alone. I have collaborated with agency Gunther (for Bumble), agency UVMW (for Stary Browar) and with these talented people: Aniela Fidler-Wieruszewska (for the Baltic Sea and Community Couture), Piet Terheyden (for Materiali.st), Alina Rybacka-Gruszczyńska, Aga Kotowska (for 33 Letters for Ukraine) and Aneta Lewandowska (for the Academy of Music, Cafe Ole and Inovo). The photos from Baltic project were taken by Maja Tybel and photo of me on stage is by Niklas Schnaubelt.

Fonts by Swiss Typefaces and Carmen Nacher.

● Last updated in October 2023