Doodle Land

Doodle Land is a book for children, that takes the young readers on a 24-hour journey through an imagined city. Changes that are constantly taking place in the cities inspired me to use sketchy illustrations as a medium for the story. During this projest I was living between Berlin, Warsaw and my hometown Lodz (Poland), therefore Doodle Land is a form of a visual diary, filled with my memories and observations from these travels.

It was also a process of searching for own visual language and an experiment, in which I explore the potential of seemingly unfinished drawings. Due to my own experience as an expat, it was conscious decision to use only universal language of pictures, accessible for everyone, regardless of age or place of birth. Size of a single page is A3, which allows to take a closer look at all the details.

I imagine that the sketchy character of the book can also inspire young children to start drawing themselves, to act freely and not be ashamed of their own flaws or mistakes they make. The books stands in oppositions to 'perfect' vector illustrations, as well as sleek, photoshopped photos of celebrities and their life. It is an ode to human imperfection.

ACADEMY OF FINE ARTS IN WARSAW, MA Illustration
PROFESSOR Grazka Lange

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FIDLERÓWNA
Graphic Design | Illustration | Art Direction

Based in Berlin
fidlerowna@gmail.com